SEO Services

Why Do You Need Leading Edge SEO Services?

You may already have a website for your business that does little more than gather dust somewhere in the depths of the internet or you may be looking to establish a presence on the web to increase business leads and gain more exposure for your business.

Other than spending a fortune on PPC (Pay-Per-Click) advertising to get noticed and to generate traffic to your website, the best way to get seen is to be on the first page of the search engine results for your desired search terms.

What are SEO services and why do you need them?

SEO stands for Search Engine Optimization and is what you need to get your website to show up in the search engine results pages. If your website is not on page 1, it is not getting the visitors you need to generate more leads and income for your business.

In order to get good search engine rankings there are a number of procedures to be followed and requirements to be met.

First and foremost is keyword research: some search terms are very generic and will return a large amount of results. Other keywords are more focussed, have a lot less competition and are easier to rank for.

Next, your website needs to be optimized for the search terms you are targeting. Descriptions, headings and content needs to be focussed around the targeted keywords to make your site appear relevant to the search engines for the search terms you want to rank for.

After this comes off-site optimization. In order for a website to rank well, it needs to gain trust. The best way to achieve this is through other websites that are related to your business linking to your site.

SEO Services from Leading Edge SEO

Keyword Research

We will do a market analysis to determine which keywords to target to get your site ranking well in the search results. This will start with targeting low competition keywords that generate traffic and gradually progress to the more competitive terms.

Without proper keyword research, on-site SEO is mostly a waste of time and money. If you have not selected appropriate keywords to target or keywords that are far too competitive you may not achieve the rankings you require.

We will analyze your website to ensure that it is optimised for the keywords you have selected. In addition to this, we will do extensive research into other keywords that should be targeted as well as the keywords that are being used by your competitors. Our aim is for you to get as much traffic as possible to your website for the lowest cost possible.

It is important to note that the keywords we select will have been proven to have a significant number of searches per month that will generate traffic to your website. It is easy to select some obscure keyword that nobody searches for and to get a #1 ranking in a short period of time.

Website Analysis

Our team will analyze your existing website setup for factors such as title tags, meta descriptions, keyword density, page links, coding issues and any other issues that may affect the performance of your site.

We will make sure that each page on your site is correctly optimized to ensure that the search engines can find and index your content.

To make sure that you are kept up to speed with our efforts you will receive full reports covering all aspects of the SEO process. We make use of Google Analytics to track your site’s performance. This will keep track of the number of visitors to your site, the keywords used to attract visitors, pages visited, traffic sources and other visitor trends.

As a customer of Leading Edge SEO, we will install the necessary tracking codes on your site at no additional cost to you. You will be provided with a full report on your site’s performance once every two weeks.

Website Promotion

In order to improve your search engine rankings we will submit your website to an extensive list of web directories. Your site’s RSS feed will be submitted to the most popular RSS aggregators to improve your visibility. Depending on your needs and the competition we will run a backlinking campaign to ensure that your site receives relevant backlinks and improves your rankings.

Backlinks are obtained via article submissions, press release submissions, social bookmarking, etc. We will design a package suitable to your needs.

This is an ongoing process and we recommend that it is continued for at least six months. It does not help to have thousands of links generated in the first month and then stopping completely. The search engines will assume your site was popular for only a short time and that there is no longer any interest in your site or your product.

These few steps will ensure that your site gets a good ranking which will result in more visitors to your site which in turn will increase your leads and therefore your income.

SEO Services Guarantee

Many SEO Service providers offer exhorbitant guarantees that are either highly unlikely or would involve a huge budget to achieve. At Leading Edge SEO our philosophy is to provide a professional service with realistic timelines and achievable goals. We always go the extra mile to ensure that we ultimately over deliver on our services. We value your business and would like to be part of the long term development of your business.

What we do guarantee:

A professional service and complete confidentiality.

A team committed to the success of your online business.

Improved search engine rankings within 3-months or your money back.

What we don’t guarantee:

A #1 ranking or even a page 1 ranking for highly competitive keywords. These can be achieved given the time and budget, but we do not guarantee fast results for this.

Search engine rankings take time. It could take up to 3 months before you see any significant increase in your rankings. During the initial stage of the optimisation process there may be a sudden jump in rankings followed by a rapid drop. If this happens DON’T PANIC! This is normal and usually referred to as the Google Dance. It is generally caused by a sudden influx of links to your site and Google will then try to decide the best place to position your site. When it comes back, and again this period could be anything from a few days to a few weeks, the ranking should have improved and will continue to improve.

Contact us to today for a detailed analysis of your website and your needs. We will structure a highly competitive package for you and get your website the ranking it deserves.

Additional Services Offerings:

In addition to improving your search rankings, Leading Edge SEO also provides the following additional services:

Website creation

We will create your website according to your needs and ensure that it gets indexed by the major search engines. The website will be optimized for the search engines to ensure that it ranks well for the search terms that you wish to target.

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Website hosting

If required, we can host your website at a very affordable monthly rate. Simply register a domain name of your choice and point it to our name servers.

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What Do You Need To Do?

Simply fill in our contact form an we will be in touch with you within 24 hours to provide you with a risk and obligation free proposal. Just let us know what you need and we will take it from there.

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